Part of our Take a Look! Modern Media Literacyy series, What’s the Appeal? takes a deep dive into the rhetorical appeals that are part of the media we consume, and how readers can utilize this knowledge in their own creation of media.

Series closely aligned with standards from the American Association of School Librarians and the Journalism Education Association. This series gives readers a crash course in basic media literacy skills: understanding audience, perspective, persuasive appeals, author’s purpose, tracing sources, and creating media content.